Saturday, March 22, 2014

Chuck Taylor All-Star from 1921 (1920's)




Origin: This is the almost the shoe as the Converse All-Star from the 1910's. It was made in the same company, Converse, and in the same factory in Malden, Massachusetts. This shoe is the same exact shoe as the Converse All-Star from the 1910 except for the fact that it was sponsored by Chuck Taylor during this time period. Production for this shoe started in 1921 when Chuck Taylor started sponsoring the shoe.

Purpose: There was not much that was new about the Chuck Taylor All-Star compared to the 1917 All-Star. The soles were rubber and were meant for more grip on gyms. The upper shoe was made of canvas was meant to make the shoe lighter and the patch was made to "protect the ankle". However, there were differences with this shoe. Firstly, the rubber sole was made to play in both indoor and outdoor games. Secondly, this shoe was extremely popular. It was specifically the most popular shoe for basketball players. This was because of their new sponsor, Chuck Taylor. Chuck Taylor was an professional basketball player who sponsored the shoe in high schools and colleges. This sent the popularity of the shoe to new heights. This shoe was created to have a shoe that was specific to basketball. There were other basketball shoes. However, this was the first basketball ball shoe specific to basketball that was used as a regular shoe.

Value: Although the Chuck Taylor All-Star was not very different from the original Converse All-Star, it was different enough to be a definition of this decade. During the "Roaring 20's", consumerism became a big part of the United States because of the industrial boom. More products were being sold and bought. The sponsorship by Chuck Taylor had so many of these shoes sold over the decade. They were by far the most popular shoe in basketball. This shows how consumerism in the 20's affected the shoe. This is the best expression of the time period because it was such a good example of the consumerism.

Limitations: This item cannot tell us about all the other things that had happened during the "Roaring 20's". It cannot tell us about prohibition in any way during the 20's and it cannot tell us anything about the Great Migration or the Harlem Renaissance because it does not show us anything about change. This product showed that a lot of things stayed sort of the same in the shoes of basketball and the sport of basketball itself and this is not true for the rest of the country. This shoe also was good 
for the sort of basketball and this was not true for he country, especially with the Great Depression.
http://chucksconnection.com/history1.html


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